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August 20, 2008

Equity@Edinburgh - pt 1

During the second week of 2008’s Edinburgh Fringe Festival two members of Equity staff, Louise Grainger and Matt Clarke plus two Equity members, Peter Warnock and Me, Caron Lyon championed the trade union running workshops and a daily drop-in centre under the Equity@Edinburgh banner. We also saw around 30 shows and talked to performers and production staff during our week.

My primary purpose for me being selected by the Equity Independent Theatre Arts Committee was to deliver a workshop “Social Media, Networking and making the web work for you”. Peter delivered the Voice workshops "Make your voice heard" and due to popular demand a second voice workshop was added.There was also "Speed Networking", "How to get ahead in acting", "Movement for actors", "How to get ahead as a theatre director" and "Equity - What's it all about?" More than 150 people took part in the workshops and many made use of the free advice available in the drop in zone.

It has been my ambition since withdrawing from full time stagemanagement and becoming a web designer to be in a position to pass on the astonishing findings of Social Media development over the past few years and help creatives make the web work for them in an industry where money is so tight. My approach to Web 2.0 and Social Media enables solo practitioners and small companies to develop rich dynamic, easy to maintain and control web presences at little financial cost.

My workshop lasted 2 hrs at The Roman Eagle Lodge and was attended by around 25 delegates. The session content was divided in to 3 sections recapping as the workshop progressed. I covered a lot of ground introducing them to many new sites and services. The aim of all the presentations I have done over the past few months is to ignite creative thinking around how these services and sites can be used to Get Noticed, Get Connected, and Get Work.

Two services featured as practical demonstrations with the audience using their mobile phones to experience social media in action. I like a bit of hands-on stuff.

SpinVox, a voice to text service enabling voice to text updates for Blogs, Social Networks, memos to email and mass voice to text message distribution called Blasting. Try it they provide a nifty demo. Call this number 0845 040 6699 follow the instructions, leave a short voice message and in a short time, normally less that a minute it pops up as in inbound text message. Brilliant. Signing up for the service is easy too, and…. FREE. Hurrah.

The other live demo was with Swarm, a private mass texting platform for team communication, little trickier to explain but potentially very powerful for company communication and audience engagement. Check it out.

Take a look at the workshops structure. Here is the Slide Show embedded from Slideshare an on line archive of slideshow presentation.

Through out my time in Edinburgh I used QIK to stream video content to the web ready for embedding in to my blog posts on my return. I demoed this to the delegates too. Here they are!

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