Their inclusion is on the rise. Why?
Since discovering a QRcode reader on my Nokia N95 in 2007 and Googling QRcode reader, followed by the fact I could create them myself with ease to pursue the paperless dream as an event organiser I've been a QRcode advocate.
The humble QR code has had a bit of a rough ride over the last 10 years through misplaced inception and shirt tails gimmickry without audience consciousness, rather than the QR code being a mechanism devoid of use. Its inherent usefulness has kept its obsolescence at bay.
The success of the QRcode is in the hands of users. Is what is contained beneath it worth scanning? A few disappointing "I could have just typed that in" remarks and the fate of the QRcode was momentarily sealed.
The QRcode came back to my attention with my interest in the rise of Snapchat. The emergence to the mainstream of augmented reality (AR) after PokemonGO took the world by storm for a brief and bright time in 2016 started the trend along with the
The emergence to the mainstream of augmented reality (AR) after PokemonGO took the world by storm for a brief and bright time in 2016 started an acceptance of AR along with the adventures into AR from agencies using it to bring packaging and adverts to life to crayon makers Crayola adding animation to children's colouring books, I feel a comeback might be on the 2017 cards.
This proximity connection and entry to engagement demanded from Spapchat intrigued me. Snapchat not being immediately intuitive seemed to be a feature, users liked. Being in a club with a secret knock is a desirable hurdle, the learning curve to successfully engage seems accepted too. It's those on the outside who complain. A fascinating psychology in the age of usability. I recently stumbled upon Twitter's QR code and scanner tucked away in the profile settings and in Facebook's Messenger.